From personal content through to gym photos and videos, it’s important for the fitness industry to be able to market exactly what they can offer, as that is what will entice the consumer. I’ve created varied content from staged portfolio pieces to natural shots.


Dramatic lighting will highlight muscle definition when creating fitness portraits, making for a powerful image.


Fitness fanatics will know which poses work best however always have your input, as it has to be complimented by the lighting.


If you’re involving gym equipment move around for each shot to find the best composition. Take as many pictures as you want!